I just installed the new iTunes 4.0 and decided to check out Apple's new music store. I launched iTunes, clicked on the new "Music Store" icon and was taken to a web page that offered lots of stuff I might sample and buy. But there was one big, glaring problem with it.
Much of the music on that page is irrelevant to me. There's a wealth of information in my iTunes music library. Apple could use data about which music I own, how often I listen to various songs/artists/genres to make suggestions. You know, Amazon.com-style stuff.
I know why they don't do this by default (privacy), but the first time I visited, they really should have asked if they could use my music library and listening habits to better suggest music that I might want to try and possibly buy.
What are they thinking?
Amusingly, they even have a "Buy an iPod" link near the top of the page. Guess what, Apple. I own a 20GB iPod that's only 20% full. You could know this. I really have no need to buy another one right now.
There's so much potential here, yet so little of it is used.
On the plus side, at least Apple has the balls to try making the "pay for downloading music" model actually work. I give them a lot of credit for that.
Posted by jzawodn at April 29, 2003 12:28 AM