There's been some discussion recently about weblogs at Yahoo. It's not the first time, but it came up again. My co-worker Michael Radwin (
who hasn't enabled TrackBack so that I can link this entry to his) posted his views recently.
I can't say if Yahoo has any plans to do it or not, since I don't speak for my employer, but I have to agree. Weblogs on Yahoo could be a very "sticky" service and Yahoo is fond of sticky services.
Even so, a blog service would be a win for Yahoo! in the long run. Feeling some compulsion to keep your blog up-to-date is sorta like email -- it's very "sticky". That means increased customer loyalty, which is always a good thing in the business world (even if it costs you some money).
Unlike the traditional Yahoo approach (build something that's a lot like our other services and technology), however, I have a very specific plan in mind should anyone decide it's something we want to do. It would get things on-line quickly with good tools and work like bloggers expect. And I have interesting ideas about how to integrate weblogging with some of our other large properties. Whether anyone will ask me or listen my ideas is a whole different question. :-)
(Yes, I've already offered.)
See also: AOL to Offer Weblogs?
Posted by jzawodn at December 30, 2002 01:02 PM